You may have noticed that I haven’t blogged for three months …but the likelihood is that you probably didn’t and the reason for that is we are all overwhelmed with information which I sometimes liken to white noise. Information is doubling every eighteen months and most of us have become brilliant at scanning/speed-reading/deleting. Our attention span is approximately 4 seconds when we give our attention to something on the internet. If we are not ‘caught’ immediately we’re off to the next.
Reading habits have changed because of the internet – have you ever tried to read a website with a child and found yourself saying ‘slow down, you can’t possibly read that fast’ …but they can and they do.
So, I have been pondering all this and especially about the amount of time that social media takes up in my life. I recognize that the pressure to ‘keep up’ has had some effect on the amount of time I dedicate to the big rocks…in other words, the really important or critical work that is essential to move the business forward. It is a thin line and a constant juggle for all of us to prioritize with so many demands on our time.
I took my own medicine … coached myself … disciplined myself and asked ‘what is the value in all of the activities that you are involved in when weighted against each other?’ If we get behind in taking care of our big rocks – strategy/vision/planning/prevention/sales, can we really justify sending another tweet/writing another newsletter or another blog?
And I am fully energized with this new found freedom and want to ask you … what do you want? So that I can offer you the best of everything without giving lots of stuff that doesn’t make a difference I need your help.
Please take some time to email me with your thoughts on how we can best serve you…
* How often would you like to read the newsletter….monthly or quarterly?
* Shall I blog daily, weekly or monthly?
* Do you understand Twitter? If so, please enlighten me
* What is the best way to bring you free coaching tips?
1. Brief paras?
2. Video clips?
3. By email/text or blog?
Please email me at tracey@eve-olution.net and answer all or some of the above or add whatever comes to mind. Anything will really help to inform the new strategy which must be useful to you first and foremost.
And finally, when was the last time you re-evaluated, took a breath and gave yourself the gift of critical thinking time?
With passion!
Tracey